
Index
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NEWSLETTER 24,
Oct 2007
News from the CCCs
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Rene Klaer,
the Norwegian CCC, held it's first leafleting
action in Oslo directly after the launch
of the campaign |
Norway:
New CCC Launched
Norway is the latest country
to set up a CCC. Rene klær, as it
is known, was launched on June 14, 2007,
in the capital city Oslo. It will be coordinated
by the environmental and consumer organisation
Framtiden i våre hender (The future
in our hands), and partners include the
youth organisation Changemaker and the retail
and office workers' trade union Handel og
Kontor.
At the launch ceremony, Athit
Kong, vice president of the Cambodian garment
workers' union CCAWDU (see pages 13-14)
gave a graphic account of workplace conditions
and the struggle by garment workers to unionise
in his country. Marieke Eyskoot of the CCC
International Secretariat spoke about how
CCCs work together internationally. The
goals for the campaign and how Rene klær
will work to achieve them were outlined
by the new Norwegian CCC Coordinator Carin
Leffler.
Demonstrating how the campaign
intends to proceed, directly after the launch
representatives of Rene klær took
part in the campaign's first street action.
They handed out leaflets to customers outside
several shops. They asked them to answer
questions such as: "Do the workers
producing clothes for this shop get a minimum
wage - or a wage that they can live from?"
and then to pass the leaflets on to the
shop staff, in the hope of eventually receiving
a reply from the management. They succeeded
in getting good national press coverage
of the launch.
In the few months since then,
Rene klær campaigners have been very
active and have achieved their first major
success. The Norwegian Olympic Committee
has promised to take active steps to draw
up a code of conduct for its work that will
meet the requirements of the ILO core conventions
on labour rights. In the run-up to the Beijing
Olympics in 2008, Rene klær will be
prioritising PlayFair campaign activities
(see page 12).
They have also been working
on the case of rights violations at the
Metraco factory in Turkey (see www.cleanclothes.org/urgent/
07_07_03.htm ), since the Norwegian brand
Helly Hansen is directly involved in this
case. Meanwhile, throughout the autumn they
are giving presentations and holding workshops
for activists and other interested groups
with the aim of generating greater awareness
and engagement in their country on these
issues of workers' rights in the global
garment and sportswear industry. Towards
the end of the year, they will be publishing
a report about public procurement in Norway.
To contact the Norwegian CCC,
call or e-mail campaign coordinator Carin
Leffler at carin@framtiden.no / tel. +47-22-03-31-50.
For more information (in Norwegian) see
www.reneklaer.no.

"Friends"
of the Dutch retailer Hema are pushing
for the chain to take concrete stepsto
improve the conditions for the workers
who produce their clothes |
Netherlands:
Let's buy up HEMA!
In March 2007, the extremely
popular Dutch retailer HEMA came up for
sale. The CCC (Schone Kleren Kampagne) called
upon the Dutch people to collectively buy
the store and then help improve the conditions
of the workers that make HEMA's clothes.
The campaign generated enormous
publicity, with the public pledging to buy
over € 340,000 worth of shares in the
company. Though quite a success, this was
nowhere near the € 1.2 billion that
Lion Capital, a British private equity investor,
eventually paid for the company.
The CCC has now transformed
the "Let's buy up HEMA" campaign
into "Friends of HEMA". This made
HEMA the first retailer with a critical
fan club. The Friends continue to push their
favourite retailer to sell clean clothes,
though private equity investors are notoriously
difficult to pin down on ethical questions.
Nevertheless, retailers and brands usually
respond well to pressure from their customers.
As the number of fans grew, HEMA invited
the Friends of HEMA for a meeting at their
headquarters. Although not very willing
to discuss issues such as payment of a living
wage or supply chain transparency, they
did agree that the way HEMA monitors working
conditions needs to be improved. Especially
when it comes to multi-stakeholder involvement,
the Business Social Compliance Initiative
(BSCI) system they work with lacks credibility.
To make sure that workers are a serious
part of the monitoring and that their voices
are heard when solutions are developed to
improve their situation, HEMA has agreed
to do a pilot project with the Fair Wear
Foundation (FWF). This multi-stakeholder
initiative works closely with workers' organisations
in garment-producing countries when it comes
to monitoring and verifying their conditions.
Opening up this dialogue and
agreeing to participate in a project with
FWF is a good first step. However, the Friends
will continue to keep a close watch on their
favourite store to see that significant
progress in important areas, such as transparency
and worker pay, are really made.
For more information on the
campaign (in Dutch), see
www.schonekleren.nl/nieuws/07-08-25-hema.htm
and www.helpdehema.nl

Advertisement
for the Traso brand, launched by the
CCC in Belgium South in June, to highlight
the terrible conditions garment workers
face to make inexpensive clothes for
the Belgium market. |
Belgium South
Launches (Fake) Clothing Brand
TRASO is the newest fashion
brand to hit the Belgian consumer market.
But it is a fake one, made up by the CCC
in Belgium South (Vêtements Propres)
to raise awareness of the price paid by
garment workers for clothing sold at discount
prices.
TRASO is short for "TRAvail
SOldé", or "discount labour"
or perhaps "work for sale". Launched
in the city of Liège on June 23,
2007, the campaign brings together people
from the Christian youth movement, retail
workers' unions CNE and SETCA, women's organisations
and other NGOs.
"TRASO guarantees the
cheapest prices through the worst exploitation
of the workers", announce the campaign
materials. By this, the campaign means workers
in both the production chains and in the
shops. The idea, developed out of discussions
between all the Vêtements Propres
partners, is to show that workers are facing
the same powerful companies, and are confronting
the same employment trends such as "flexibili-sation"
(short-term, temporary contracts, for example),
low wages, pressure on union rights, and
gender discrimination.
"In this way", says
Carole Crabbe, coordinator of Vêtements
Propres, "we think it is easier for
members of the public to understand the
link between their own behaviour as consumers
and their own situation as workers."
At the launch action in Liège,
the job of the activists was a cynical one
- to persuade shoppers to go and look for
the cheap TRASO trousers, T-shirts, jeans,
and other products in order to benefit from
the exploitation of workers. Some were keen
to know where they could find a TRASO shop,
to which the activists replied "All
the shops in the street sell TRASO products!"
Others, though, were very concerned about
the precarious situation of the workers.
There were also activities
inside several fashion shops, those where
there are trade union members. Union activists
led discussions, and in one of the shops
they decided to put a TRASO campaign leaflet
in each of the customers' bags.
The leaflet advertises clothing
at discount prices and goes on to explain
what lies beneath those cheap prices, so
attractive to consumers. It shows, for example,
Nur and Jahangir Alam, two workers from
the Spectrum factory that collapsed in Bangladesh
in April 2005, visiting a Belgian store.
Nur lost an arm in the accident and thus
far has received only a pittance in compen-sation;
several Spectrum clients (such as retail
giant Carrefour) continue to refuse to contribute
to a fund to compensate Nur and others.
Sweaters produced at his factory sell in
Belgium for just € 2 each. (For more
information on the Spectrum case, see
http://www.cleanclothes.org/news/spectrum_disaster.htm).
As if to illustrate the impact
on Belgian workers too, just a few days
before the TRASO launch Carrefour announced
the closure of 16 supermarkets in Belgium
and the firing of about 900 workers. It
also announced that the shops might be
re-opened, under franchise. Workers in a
franchised shop, compared to those in a
wholly-owned shop, almost always earn less,
get fewer benefits, and their union rights
are less respected. This led one union activist
in the TRASO campaign to say, "Franchising
in the retail sector is just like relocation
in the production sector".
"All in all", Crabbe
adds, "it was a very interesting and
funny way to take action, and we are thinking
about how to develop it. In the future we
might link such an action with follow-up
activities like an exhibition or even a
"real false TRASO shop".
The TRASO campaign's promotional
leaflet (in French) can be found at: www.vetementspropres.be/doc/tractTRASOscreen.pdf
For more information on the campaign, contact
Carole Crabbe at
carole@vetementspropres.be
/tel. +32 10 45 75 27.
Germany: Shareholder
Actions
Among its recent activities,
the CCC in Germany (Kampagne für Saubere
Kleidung) has been working with "critical
shareholders" and speaking up at the
shareholder meetings of German sportswear
companies Puma and adidas.
At the entrance to Puma's
Annual General Meeting in Nuremburg on April
11, 2007, activists stood under a "Made
in Hell" banner and handed out information
to shareholders. Inside, some spoke from
the platform about the impact of Puma's
purchasing practices on working conditions
in its supply chains. They particularly
criticised the company, which made a profit
of €400 million in 2005, for then refusing
to provide continuation funding for a "pilot
project" in El Salvador and Mexico
that it was running with the CCC and Latin
American partners.
A month later, at the adidas
meeting at Fuerth on May 10, 2007, five
CCC representatives made interventions about
cases at adidas suppliers where the company's
response has been utterly inadequate: the
Hermosa factory closure in El Salvador,
the BJ&B factory closure in the Dominican
Republic; and the lack of freedom of association
at PT Panarub in Indonesia. They used the
cases to highlight what is wrong generally
about the company's sourcing strategies.
Overall, their interventions lasted over
an hour, to the obvious frustration of the
adidas Executive Board.
Despite security guards' attempts
to stop her, CCC's Evelyn Bahn managed to
mount the platform to hand a document over
to the Board. The CCC representatives came
away frustrated at the Board's bland responses,
saying there was "nothing new".
But they were happy with the support from
shareholders present, and it led to good
coverage in the newspapers and on radio.
A TV team now wants to make a documentary
film about the INKOTA network in Germany
(part of the German CCC), with a special
focus on the CCC and the BJ&B case.
For more information (in German)
see www.saubere-kleidung.de
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