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A Play Fair Alliance evalution of the WFSGI response to the Play Fair
at the Olympics Campaign.
By Doug Miller
April 2005
Introduction
In the six-month run-up to the Olympic Games, between March and August
2004 'perhaps the biggest-ever crusade against sweatshops' was launched
against certain sportswear companies, their sectoral organisation and
the International Olympic Committee (IOC). This crusade - known as the
Playfair at the Olympics Campaign (PFOC), sought to bring about both
an industry-wide and company level solution to the abuse and exploitation
of workers in global sportswear supply chains'.
The many activities of the PFOC not only successfully informed the
public about working conditions in the sector, they were instrumental
in placing pressure upon a number of companies, which were perceived
to have not done enough in the area of corporate social responsibility:
- Asics, Fila, Kappa, Lotto, Mizuno, Puma, and Umbro.
During the PFOC, these sportswear companies were lobbied in an effort
to force them to address widespread exploitation and abuse of workers
in their supply-chains, but in addition, campaign pressure was applied
to seek an industry wide response to these problems. Focus turned towards
the body which represents over 100 companies and trade associations
in the sector - World Federation of the Sporting Goods Industry (WFSGI).
The aim of this report is to present an accurate reflection of the
dialogue which took place with the WFSGI regarding a sectoral response.
Most of the information compiled in this report is comprised of written
correspondence sent by the campaign group to the WFSGI and a report
from the sectoral meeting held in Geneva at the offices of the ILO.
The WFSGI has been given the opportunity to review and comment on its
chapter.
This report is divided into sections:
-
introduces the World Federation and describes its approach to
corporate social responsibility
-
summarises the recommendations made by the PFOC in respect of the
sector
-
summarises the WFSGI response to the PFOC.
-
evaluates the response
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